Aasure is an AI co-worker for independent UK salons, hairdressers and beauty pros. It runs your bookings, reminders, deposits, invoices and client follow-ups automatically, on your own branded booking page — for a flat monthly fee, with no marketplace commission on the clients you brought in yourself.
You're brilliant at what you do. Your clients love you, your diary fills up on reputation alone, and the results speak for themselves. But between appointments you're running a small business with no admin team — on tools that were never designed to work together.
Clients book on a page branded to your salon, not a marketplace listing alongside your competitors. Reminders and confirmations go out under your business name, in your tone.
Automatic reminders go out ahead of every appointment, and you can require a deposit on the treatments where it matters most. Gaps get flagged so you can fill them.
Aasure spots the regulars who have quietly stopped rebooking and runs win-back messages for you, so the client list you already have keeps earning.
Bookings, client records, treatment history, invoices and follow-ups all live together — so you stop copying the same details between apps on a Sunday evening.
Most independent salons come to Aasure from a marketplace. The trade is straightforward: you give up marketplace discovery and you stop paying a percentage of every appointment. If most of your bookings are regulars and word of mouth, that maths usually favours leaving.
Work out what empty chairs are costing your salon over a year — free, no signup.
Open the No-Show Cost Calculator →For independent salons that already have their own client base, yes. Aasure gives you your own booking page, your own client list and a flat monthly fee instead of a commission on every appointment. What you give up is marketplace discovery, which matters most to newly opened salons.
Yes. You can require a deposit on the services where no-shows hurt most — long colour appointments, for example — while leaving quick services deposit-free. The deposit is collected when the client books, not chased afterwards.
No. Clients book through a web link you can put in your Instagram bio, on Google, or in a text message. There is nothing for them to install and no account for them to create before they can book.
Yes, and you can export it again whenever you want. Your client list is your asset, not something held inside the platform. If you leave Aasure, you take your data with you.
Aasure is a flat monthly subscription — £39 Solo, £69 Growth, £99 Scale. The first 200 customers lock in founder pricing of £29, £59 and £89 and keep those rates for as long as they stay subscribed. Every plan includes a 7-day free trial with no card required.
Never. There are no transaction fees, no commission on bookings and no marketplace fees. You pay the flat subscription and keep every penny your clients pay you. Your client list is yours, and you can export it at any time.
Most owners are up and running in under an hour. You connect your calendar, set up your services and prices, and you are live. There is no technical setup, no onboarding call to sit through and no setup fee.
7 days free, no card required. Founder pricing is locked for the first 200 customers, for as long as they stay subscribed.
Join the waitlist → See pricing →Aasure is built for solo and small-team service businesses across a range of trades.